![](/rp/kFAqShRrnkQMbH6NYLBYoJ3lq9s.png)
Ad of the Day: ‘Zombie-proof’ Kia wafts through apocalypse
2025年1月15日 · Any zombie genre fan knows that the key to dodging the walking dead is to keep very quiet. This is demonstrated in the ad by Kia’s quiet EV5 and EV9 cars, which allow the protagonist to get on ...
Are challenger banks too ‘fun and friendly’ to really win our trust?
2024年11月1日 · The big banks caught up. Adele Jolliffe, head of the brand consultancy and insights division at Kantar, believes the fintech banks have been strong competition but are starting to “stutter.”
Progressive races on to Las Vegas Sphere with a crash course in …
2024年11月18日 · As Vegas buzzes with excitement ahead of the Grand Prix, the insurance brand takes over The Sphere, showcasing its iconic spokescharacters and debuting a cutting-edge safety feature.
Ad of the Day: Emotive Volvo ad tells personal story around safety
2024年11月22日 · The spot tells the touching story of a first-time father who reflects on his hopes and fears as he raises his daughter, guiding viewers through the pivotal moments of her life, from birth to ...
Best ads of 2024 so far, including CeraVe, Heinz and Visit Oslo
2024年7月26日 · For the first time, The Drum has published mid-year World Creative Rankings leaderboards. To mark their release, we’re celebrating some of the best advertising of 2024 so far.
Predictions 2025 - The Drum
2024年12月16日 · The Drum brings you the latest news and events for the marketing and media industries. Discover the trends and challenges facing the industries, and the latest jobs.
Haribo builds on ‘Kids’ Voices’ campaign with American football ad
2024年2月5日 · As the US prepares for the Super Bowl, the biggest football event of the year, the confectionary company has got in on the action with a spot called ‘Football’ that sees two adult players chat ...
Dollar Shave Club returns to its roots after Unilever ‘neutered’ its ...
2025年1月6日 · “Whenever I tell anybody I work for Dollar Shave Club, they smile and that makes life easy,” Larry E Bodner says, sitting down with The Drum a year into taking the helm as chief executive ...
What you need to know about Omnicom’s acquisition of Interpublic
2024年12月8日 · In a joint statement, the two companies said their boards had unanimously approved the takeover of IPG (valued at $10.9bn at the close of trading on Friday) by its larger competitor (Omnicom was ...
Amazon explores new beginnings in latest global campaign for …
2024年1月3日 · ‘Double Shot Dad’ features an exhausted new dad inspired by an episode of The Boys on Amazon Prime Video to improve his morning coffee. The 30-second ad sees him order various coffee-making ...