Once a favourite of ladies who lunch – and most likely to be teamed with a string of pearls and a demure pleated skirt – the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Athiya Shetty’s recent look is all about easy breezy vibes. She graced the airport in her Desi style as she donned a kurta set. Her kurta with mid-length sleeves and round neck was the perfect blend ...

Ameesha Patel reveals the Gadar 2 climax was altered without her knowledge. She was originally meant to kill the villain, and ...

Jennifer Lawrence, Lupita Nyong'o, and Barry Keoghan all attended the 2024 Governors Awards. They were also some of the ...

Back when I worked at Vogue, the then-editor Alexandra Shulman tasked three stylists with styling one item in three different ...

Add some new season favorites to your Amazon cart this week! I’ve been browsing and finding so many good ones that you’re ...

Rather than stick to neutral shades, you can always use a stripy pattern as a way to weave eye-catching hues into your outfit ...

For many of us fashion gals, autumn and winter are the best seasons for style. Colder temperatures allow you to layer up your ...

As the weather gets colder, it's time to bring out your knitwear! Find inspo for cute and cosy cardigan and sweater outfits ...

High-waisted, wide silhouette suits all body types. Stretch at the waist for comfort and a flattering fit. Tucks and center pleats add a refined look for more styling options. Two-way stretch fabric.