But she was so intrigued by that seemingly universal inclination that she began the “Pink and Blue Project,” an ongoing photographic series of the two colors that are most frequently ...

Business Insider spoke to writer, lecturer, and colour expert Gavin Evans about the reversal of pink and blue on traditional gender roles. Read the full transcript below: "In the early part of the ...

Blues, greens, reds, and blacks flood the boys' section, while pink and purple dominate the girls' area. But is blue really (only) for boys and pink (only) for girls? Our research from 2019 ...