Our commercial objective was to increase Pepsi Max's share of market ... We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

If you’re a thrill seeker looking for cool new flavors, this new Pepsi flavor might not be all that exciting. But sometimes boring is best. Credit: Liv Averett / Doordash Rating: 9/10 Sporks ...

Pepsi announced it is ditching several DEI initiatives as the soda-maker joins the growing ranks of companies dropping the ...

The soda brand is sharing the mobilized game through social media. Consumers will be able to play a new version of the famous game with a 90s and Crystal Pepsi theme on mobile devices. Users can ...

The new campaign is a progressive approach to truly reflect the self-belief of today’s generation.” According to Senthil Kumar, Creative Chief at Wunderman Thompson, “Pepsi has always been ...