A New York Apartment Turned Barbie Dollhouse
The performance artist Gage Spex has amassed a collection of over 200 carefully styled toys.
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The very first Mattel Adventure Park is opening in the United States this year—and you can step into Barbie’s beach house and ride Hot Wheels roller coasters
With numerous Mattel movies coming out over the next ... Alongside a life-size Barbie Beach House with a rooftop restaurant, where you can dine in multiple life-size themed restaurants with ...
The Joy Factory: How Mattel Keeps Its Enduring Brands Present in Pop Culture
Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...
The Toy Book4d
Mattel Unveils Mix-and-Match Barbie Dolls at Toy Fair
Mattel revealed a new line of fully customizable Barbie dolls at this year’s Toy Fair. Retailing for $100, the Barbie Basics: ...
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Barbie Has a New Body Cover Story
Mattel has also long claimed that Barbie has no influence on girls ... beaming down at me from her dream house (pink convertible sold separately). On the next shelf over sits Elsa in a box ...
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Mattel Celebrates Music with New Barbie Career and Role Model Dolls
For the Barbie Role Model dolls, Mattel honors 17-time Grammy award-winning singer Alicia Keys and her recording and mix ...
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Mattel is planning 19 movies based on its famous toys and brands after the success of 'Barbie' — here they all are
An icon in the shape of a lightning bolt. Impact Link Mattel is building its own cinematic universe after its blockbuster success with the "Barbie" movie. In 2018, the toy company behind Barbie ...