Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

Robbie Brenner and a team of Mattel executives made the trek to the Sundance Film Festival. For five days, they braved thin ...

With numerous Mattel movies coming out over the next few years, avid admirers of the franchise can visit the group’s first adventure park, opening in Glendale, Arizona this year. Here’s everything you ...

How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...

Mattel has also long claimed that Barbie has no influence on girls ... beaming down at me from her dream house (pink convertible sold separately). On the next shelf over sits Elsa in a box ...

An icon in the shape of a lightning bolt. Impact Link Mattel is building its own cinematic universe after its blockbuster success with the "Barbie" movie. In 2018, the toy company behind Barbie ...

After the blockbuster success of "Barbie," expect movies about other famous Mattel toys and brands, including Barney, Uno, ...

With the sets, kids can endlessly explore their imaginations to create captivating new styles. The dolls are even compatible with the Barbie Basics 15th Anniversary Doll No. 3 for even more swapping ...

Mattel Inc. plans to unveil the company's first brick model set in a matter of weeks, a move seen as a direct step to ...

The performance artist Gage Spex has amassed a collection of over 200 carefully styled toys.