Logo design is not an exception augmented reality AR is altering brand interaction with consumers In an environment when attracting attention is more difficult than it has ever been companies must fin ...

They say beauty is in the eye of the beholder, but it helps if the object of your gaze is symmetrical. Studies show humans associate symmetry with attractivenes ...

Called the “Plane de Lis,” the new mark is packed full of winks to the city of New Orleans and the airport itself. As the ...

Mazda has a new logo. It's simpler and more digitally adaptable. We'll see how their fans react, as they are quite ...

What do you think of when you see a swooping black checkmark, a yellow shell on a red background, or a multi-colored letter G ...

Their logos perform this tightrope act. With time, numerous premium brands opt for minor changes almost unnoticeable in their logos. This renews their image without erasing the recollection and worth ...

The Chanel logo is a masterclass in simplicity and elegance, making it a timeless icon in the fashion world. One of its most distinctive features is using two interlocking “C” letters. These letters ...

DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...

Heinz has unveiled a tasty new billboard campaign that boldly ditches its iconic logo. Featuring close-up shots of its most ...

Sandeep Walunj, Group CMO, said the rebranding aims to connect more meaningfully with the new generation of investors who ...

Russell Brand co-hosted BBC 'Comic Relief' just months after an employee re-raised a decade-old complaint about his conduct.

In line with the best billboard advertising examples, Heinz's confident new campaign is a daring move, bucking the trends of ...