Revenue at the Danish company soared 13% to £8.4bn driven by strong demand in the Americas, Europe and the Middle East.
Lego reported strong sales growth for 2024 as more shoppers snapped up its colorful plastic brick construction sets, taking market share from rivals.
LEGO is looking to make the virtual experience a bigger part of its brand, and that likely includes new games.
How do you build a brand-new LEGO video game studio? Brick by brick, naturally. Big guns at the global toy brand have ...
Lego A/S grabbed more market share from its biggest competitors last year, cementing its positions as the world’s largest ...
For years, LEGO has found great success in teaming up with third-party studios to develop its tie-in game titles. However, it ...
LEGO is creating an in-house game development studio to work on future projects, as well as to build new ties to outside brands for potential tie-ins.
Decades after it outsourced game development due to financial woes, Lego is building up an in-house games division amid a ...
According to the CEO of The Lego Group, the company may begin developing some video games internally. Niels Christiansen, who ...
Spring is here, and with it comes some great new discounts in Amazon's Lego sale! Sure, flowers are beautiful, but they also ...
“We can say, as long as we’re under the Lego brand, we can cover experiences for kids of all ages, digital or physical.
STORY: Lego reported strong sales growth last year as more shoppers snapped up its colourful plastic brick construction ...