Betty Who is turning her uplifting '80s infused pop music into the ultimate beauty tool through a new campaign with e.l.f.

With countless TikTok videos singing its praises and a price that defies belief, our team couldn't resist putting the e.l.f lip challenge to the ...

The new limited edition e.l.f. Lip Oil Holder for the Stanley Cup has gone viral, where to buy one in the UK and how much it costs.

Elf Beauty raised its forecasts for annual sales and profit on Wednesday, betting on its efforts to sell cosmetics such as ...

10/10,” a third shopper raved. Well, we’re sold! Add the e.l.f. Lip Lacquer to your beauty routine today, and take your makeup regimen to a whole new level.

Elf Beauty , a maker of affordable cosmetics, is betting on rural markets and a tie-up with Dollar General to fuel its ...

It can get exhausting! But thanks to our love for elf products, and our constant searching the Amazon beauty pages for new deals, we just found the ultimate tinted lip balm that can solve our ...

Elf Beauty raised its forecasts for annual sales and profit on Wednesday, betting on its efforts to sell cosmetics such as ...

Stanley is back with a new collection of Quencher Tumblers that’s going to tug at the hearts of e.l.f Cosmetic fans. Shop the new Stanley x e.l.f. Collection at Target Here’s where to grab the ...

Grab your own new, shimmery Quenchers & lip oil holders before the product sells out. Discover five Quencher H2.0 FlowState Tumblers along with matching lip holders for your Glow Reviver Lip Oil ...