Campari acquired a 70% stake in Wilderness Trail for $420 million in October 2022. The brand announced in January 2023 that it would intend to double bottling production, thanks to machinery upgrades.
Bitter Campari, Adolf Hohenstein, 1901 The 1921 jester surrounded by swirling orange peel is perhaps one of the brand’s better known posters – a quick search on eBay shows reproductions are rife – but ...
Campari believes Courvoisier is being sold at the wrong price point and has plans to “premiumise” the Cognac brand. In December, the Italy-based spirits group revealed its intent to pay up to ...
It is known for its bright red color and unique bitter flavor, which has become synonymous with the Campari brand. This article will provide a comprehensive guide to everything you need to know about ...