Mattel is doubling down on its plans to expand "outside the toy aisle" after the smash hit Barbie movie. The comments come as the California-based firm said its sales fell by 12% for the three ...
Since Greta Gerwig's brilliant "Barbie" movie came in July 2023, countless people have continued revisiting their own fond ...
The company's latest results show just how much help is needed. Barbie billings jumped 16% in the July to September period compared with 2022, driven by the success of the first ever film starring ...