Jaguar Chief Creative Officer Gerry McGovern calls the new branding "exuberant modernism" that "is imaginative, bold and ...
When I retired from marketing 11 years ago, I did a brief stint running a tourism business, putting together custom bike tours. I thought it would be an ideal semi-retirement gig -- riding bikes ...
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I'm kind of slow, and like Pam, I actually fell for it at first. When I got to the scandal part, I thought, wow, these guys are really brave to be reporting on their owner like this. Yes, it was ...
Hi John: Thanks for asking. To clarify, no, only 3% of the respondents reduced their digital ad spending in the quarter, and 12.3% remained the same. As the story says, 45% increased spending by ...
Google keeps its spam policy updated. This time the goal is to target websites hosting content intended to take advantage of site ranking, especially after earlier this year it launched a method ...
Some of those laid off had decades of service to the automaker, yet received the news of their dismissal in a generiic-sounding 5 a.m. email.
The spots features the signature jingle and giant red bows and play up the Lexus December sales event, which offers ...
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The indie digital agency Overdrive Interactive named Rob Murray CEO. Before this appointment, he held CEO roles at iProspect ...
Billups, the OOH agency, has made its fifth global acquisition since September. The media company has acquired Mediabridge Global, a U.K.-based OOH specialist to enhance its position in the U.K. and ...
Perplexity AI, Inc. has not yet answered the complaint filed against it by Dow Jones in federal court in October. Instead, it has asked the court for a delay until December 30. The firm would ...