With brands predicted to have spent £870m on influencer tie-ups in 2024 alone, accurately measuring their impact will become ...

Achieving success in marketing necessitates a tailored approach, particularly in the realm of business-to-business (B2 ...

With over two decades at HCL and LTIMindtree, Vankar will lead GTS’s marketing, focusing on brand visibility, customer ...

Fans of The Bear on Disney+ will be familiar with head chef Carmy’s non-negotiables for his team to help grow their business ...

DataZapp.com, a leading marketing data provider, has expanded its offerings with AI, LLM and machine learning (ML) models, ...

Dentsu has unveiled Dentsu Influence, a next-generation influencer and creator marketing approach integrating precision data, ...

Transform your marketing leadership by turning finance from a barrier into a strategic ally. Learn how aligning with your ...

Search Engine Marketing SEM is an ever-evolving field that demands not only technical expertise but also strategic vision In a competitive digital landscape where every click and impression counts sma ...

( MENAFN - Live Mint) New Delhi [India], December 13 (ANI): As India's online advertising market continues to grow, the about ...

Q-Comm allows brands to connect directly with shoppers and as the medium scales, more advertisers are expected to shift ...

Taylor Swift was busy performing in various cities as part of her recently concluded Eras Tour. However, this didn’t stop her ...

Choose your improvement projects carefully, get several bids for the work, know the highest potential sales price you’ll ...