Rigid target-based investment strategies often fall short in dynamic markets. A reactive approach, adapting to market ...

Nifty has gained over 2% in December, recovering from recent lows with a YTD increase of 13.5%. The return of FIIs has lifted ...

It is the job of marketing teams to create and effectively implement marketing strategies directed at specific target groups.

B2B marketing or business market marketing is an intentional course that involves the marketing of a product or service ...

In the last one week, the stock has risen nearly 5 per cent while climbed 40 per cent in the last 6 months. According to BSE ...

To build success with mobile marketing, marketers need to develop integrated mobile marketing strategies. And they should consider strategies that target customers offline, online and beyond. With ...

Indian equities are expected to remain resilient to global macroeconomic challenges such as a stronger US dollar, shallower easing in emerging markets, and potential US tariff hikes on China ...

In a world where technology plays a significant role in our lives, it's important for businesses to connect with potential ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as ...

Learn how startup marketing strategies and tactics have brought visibility and engagement for businesses to thrive and launch ...

As competition in the smartphone market intensifies, Samsung Electronics aims to regain its competitive edge with AI features ...