Search Engine Land » PPC » Amazon opens advertising to other retailers Chat with SearchBot Please note that your conversations will be recorded. Amazon, the third-largest digital advertising ...

Amazon’s Retail Ad Service uses vast data to fuel ads, but do consumers give informed consent—or understand how their ...

EDITORIAL: While Artificial Intelligence (AI) began making its presence felt in the late 1990s, subtly embedded ...

Paid search and mobile were the largest revenue drivers during the holiday season, while AI-powered tools emerged as a consumer favorite.

Brands must take a proactive approach to being found online. The key to being found by traditional and generative search ...

Part of the reason Google decided to start developing its own Chrome browser—all the way back in 2008—was to funnel people toward all of its web apps, from Google Docs to Gmail to Google Maps.

The once high-flying platform for secondhand clothes was bought by a huge South Korean tech company. Can tech fixes make peer ...

Amazon is a search engine, too, and properly optimizing your business and products on the platform could help you increase sales via direct voice purchases. Other voice assistants might access ...

Amazon backend keywords have specific length restrictions, with a total limit of 250 bytes for the entire backend keyword ...

Did you know that, by default, your Mac search queries entered into Spotlight, Safari, Siri, Lookup, and #images, are sent to ...