Make sure the agency has worked in your field and can adapt their methods to fit your needs. This way, you are confident that they can help with your PPC advertising campaigns. Certifications can tell ...

The new Amazon Retail Ad Service allows retailers to use Amazon’s tools to sell product ads on their own ecommerce sites. This move positions Amazon to compete directly with firms like Criteo ...

The study suggested that reallocating TV budgets to Meta could enhance ROAS, with a 20% increase in Meta ad spend potentially boosting short-term total media ROAS by 40%. The research highlighted that ...

It’s not just individual citizens with unsecured accounts who fall for these scams and crimes. A manager at Auto Zone, the nationwide auto parts chain, paid thousands of dollars to a malicious Bitcoin ...

Mercedes' won Auto Express' Car Ad of the Year award in after getting 51 per cent of the public vote. Created by the German agency Jung von Matt/Neckar, it doesn't even feature a car and yet is ...

raised flags over how social media algorithms are being used to target service members. Meta’s Ad Library provides limited transparency, leaving it unclear exactly how these ads are targeted.

That’s where Meta Ads Manager comes in. This powerful tool streamlines the ad creation process, allowing you to reach your target audience with precision and ease. In this article, we’ll take ...