it is reminiscent of "the red wine of the Italian Riviera". According to Don Enzo's words, for those who love cars, but it is impossible not to associate this color with the brand's cars.

Red was once Britain’s most popular car colour, but a plunge in popularity means new red cars could disappear from UK roads entirely by 2037. Back in 1997, 1 in 4 of all cars on the roads were red.