And no, there's no big birthday cake involved. Instead, the brand is launching its Pop-Tarts Party Pastry, and *you* can get your hands on one this month. Inspired by the iconic Frosted Strawberry ...

As the company's press release notes, these messages “span from unconventional themes to major milestones ... to end brat summer in style, the Pop-Tarts Party Pastry will bring those feel ...

You've made it to the end of freshers week - CONGRATS, now it's time to meet even more people with a classic traffic light party ... every purchase at the bar! Pop Tarts is a student only event ...