Consumer decision making is the process by which consumers identify their needs, collect information, evaluate choices, and, finally, make a purchase... We’re long-term subscribers to WARC and it’s a ...

In fact we appear to be less and less certain about how people really make decisions and even less confident about how we can influence the process. In some ways, understanding consumer ...

The Boulder Summer Conference in Consumer Financial Decision Making is the premier international forum for interdisciplinary research on how consumers make financial decisions. This unique conference ...

Consumer Decision Making is a contest based on consumer observation, comparing, and making fact based purchases. A team of 3-4 youth are given classes to judge based on a scenario. Class options are ...

They are the mental shortcuts or simplified versions of reality that people use to process information ... By integrating these mental models into your daily decision-making, you’ll not only ...

What skills are necessary when making decisions? Created with Sketch. Created with Sketch. Slow down the decision-making process to prevent ... the fact that American consumers have so many ...

Welcome to the Center for Research in Consumer Financial Decision Making (CFDM) at the University of Colorado, Boulder. Our mission is to advance the understanding of consumer financial ...

As AI consumer apps evolve, I find it crucial to adopt data-driven decision-making systems that can help drive user growth and achieve ambitious revenue targets. Intuition is no longer enough ...