Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

Robbie Brenner and a team of Mattel executives made the trek to the Sundance Film Festival. For five days, they braved thin ...

With numerous Mattel movies coming out over the next few years, avid admirers of the franchise can visit the group’s first adventure park, opening in Glendale, Arizona this year. Here’s everything you ...

How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...

Mattel Inc. plans to unveil the company's first brick model set in a matter of weeks, a move seen as a direct step to ...

An icon in the shape of a lightning bolt. Impact Link Mattel is building its own cinematic universe after its blockbuster success with the "Barbie" movie. In 2018, the toy company behind Barbie ...

With the sets, kids can endlessly explore their imaginations to create captivating new styles. The dolls are even compatible with the Barbie Basics 15th Anniversary Doll No. 3 for even more swapping ...

The performance artist Gage Spex has amassed a collection of over 200 carefully styled toys.

An iconic doll is celebrating International Women's Month by honoring powerful female friendships with one-of-a-kind toys, ...

It opens with the first 22 costumes Charlotte Johnson designed for Mattel ... exception of the “Dream House” (1962) — a beautiful encounter between Barbie and modernism — there is not ...