The company's appearances in 2024 were limited, sponsoring Kyle Busch's No. 8 car during the championship race in Phoenix. Despite these constraints, 3CHI has stayed committed to its association ...

It took a while, but surprising absolutely no one, Kyle Busch won ... over to Spire.” Busch added that while “it’ll be a little bittersweet not having a KBM decal on the front of the truck ...