A major change to a brand’s packaging has customers asking if the juice is worth the squeeze. Tropicana has dropped its signature orange juice carafe design: the clear, plastic, rounded ...
Tropicana orange juice fans aren’t happy about the brand’s latest redesign, which replaced the plastic bottle’s carafe-like look with a smaller, traditional-looking container, shrinking the ...
"The new Juice It Up! location is bringing the community-favorite smoothie and juice brand to more locals and visitors throughout the Central Valley," a Juice It Up! spokesperson said in an ...
The packaging sent visual cues of breakfast and fresh orange juice, said Peter Clarke, the founder of Product Ventures, a consultancy that designs products for leading brands. The new one misses that.