Ashok Sinha for The New York Times That cowboy hat is an example of the architectural style known as Googie (pronounced ghoo-ghee, with two hard G’s), which was popular from the 1940s to the 1970s.

new video loaded: Googie, a Futuristic Style of Architecture, Is Endangered Googie architecture is a midcentury design style characterized by dramatic rooflines, pops of color, large glass windows ...

The Googie style was a major architectural trend of the post-war period in the United States. It remains popular to throwback to this style, and [Wesley Treat] got the job to create a sign in this ...

Googie architecture touched down in Los Angeles ... his style and fixation with the Space Age set the path for his architectural style (initially belittled by his peers) to become one of a kind.

"Raising Cane’s plans to keep the legacy of Norm’s alive and maintain — forever — the iconic Googie-style architecture made famous by Armét & Davis when we begin improvements to restore ...