As we enter the New Year, it's a great time to reassess our signature scents. Business Insider spoke with three professional perfumers about the best scents and trends they see coming in 2025.
A perfect example would be Jo Malone London's best-selling English Pear & Freesia Cologne which has a fresh scent of, yep, you guessed it pears and patchouli. If you prefer something a bit sweeter ...