And how does the post-purchase process fit into it? To keep customers coming back for more, you should focus on two overlooked aspects of ecommerce—post-purchase evaluation and post-purchase behavior.

Returns may never be a retailer’s or a customer’s favorite part of online shopping, but a lot of smart thinking is going into ...

where we increasingly rely on the internet and smartphones for everyday tasks from paying bills to buying clothes, booking flights, and purchasing insurance. Anna Angell, Associate Director at Shift ...

Cavallo will showcase its new Order Intelligence capabilities during a free webinar on February 20h at 11 a.m. Pacific and at ...

How is consumer behavior affected by natural disasters? Created with Sketch. Natural or man-made disasters can trigger panic buying or hoarding behaviors, either before the disaster or after it ...

The days of customer data platforms (CDP) simply aggregating information about shoppers and their purchases are long gone, ...

With AI-powered tools, companies can predict customer behavior more accurately, cater to their individual and collective needs, and make the buying process more streamlined. With further advancements ...

This week, contracting legend Drew Cameron is talking all about the payment options that you can offer that will incentivize ...

Brandnow.asia, a leading agency supporting tech and brands with a focus on ESG and sustainability, unveils its new slogan, ...

Impulsive buying means making an unplanned purchase. It is based on an irrational thinking. Marketers try to tap this behavior of customers to boost sales. There is a great likelihood that customers ...

Project pan encourages mindful consumption of makeup, challenging the culture of overconsumption along the way.