And how does the post-purchase process fit into it? To keep customers coming back for more, you should focus on two overlooked aspects of ecommerce—post-purchase evaluation and post-purchase behavior.

Returns may never be a retailer’s or a customer’s favorite part of online shopping, but a lot of smart thinking is going into ...

Cavallo will showcase its new Order Intelligence capabilities during a free webinar on February 20h at 11 a.m. Pacific and at ...

How is consumer behavior affected by natural disasters? Created with Sketch. Natural or man-made disasters can trigger panic buying or hoarding behaviors, either before the disaster or after it ...

The days of customer data platforms (CDP) simply aggregating information about shoppers and their purchases are long gone, ...

In today’s competitive retail landscape, success hinges on the ability to offer trendy, high-quality apparel at prices that ...

With AI-powered tools, companies can predict customer behavior more accurately, cater to their individual and collective needs, and make the buying process more streamlined. With further advancements ...

Brandnow.asia, a leading agency supporting tech and brands with a focus on ESG and sustainability, unveils its new slogan, ...

Impulsive buying means making an unplanned purchase. It is based on an irrational thinking. Marketers try to tap this behavior of customers to boost sales. There is a great likelihood that customers ...

With rising rental yields and a growing sentiment for owning property, data from Magicbricks highlights a notable shift in ...

The auto industry has been undergoing a seismic shift, with digital marketing tools taking center stage in reshaping the ...