Understanding hooded eyelids can be a journey in itself, and the right tools and techniques are your best companions. Let’s ...

Celebrity makeup artist Jocelyn Biga shares her best tips on the products and application tricks to make your eyes look ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Valentine's Day is on the horizon, but something haunting is brewing in the beauty space. Sure, a red lip is always a classic ...

Before we get into the specifics, tightlining is a technique often used by professionals, which involves using the best ...

It’s one of the oldest beauty debates, brown vs black mascara? Is one better than the other? Is one more flattering than the ...

Date outfit all sorted? It's time you give time to makeup as it will tie together your whole look. Here are some makeup looks ...

Over at Luar, makeup artist Terry Barber was inspired by “late ’80s supermodel glam meets DIY club drag.” That translated to ...

Go bold and up your seductive look with our top 10 choices of smokey eyeshadows for a mesmerizing eye look. Loading ...

From the exterior, the black kohl formulas are hard to distinguish ... mishap from occurring that requires a whole lot of eye makeup remover and beginning the look - shadow and all - from scratch.