When it comes to curly haircare, Moroccanoil are pros. Naturally weaker and more prone to breakage, coily and wavy strands need an extra hand - especially when there is bleach involved. This hydrating ...

Choose a semi-permanent purple dye ... of the best… Straight-up bleaching at home can be seriously damaging but if you’re already blonde, this game-changing kit will transform your hair ...

Blonde or gray hair can be hard to brighten, but the best purple shampoos can help. We tapped experts and users for picks from Redken, Olaplex, L'Oreal, more.