The wait is officially over: Pantone’s 2025 Color of the Year is Mocha Mousse, a chocolatey, decadent-yet-cozy brown. Expanding on the legacy of 2024 pick, Peach Fuzz, and its emphasis on tactility, Mocha Mousse serves up a multisensory feast for all five senses.

But the color of the year is a big deal for us,” one says. Inside, everything is smooth and brown and smells vaguely like a spa. Waiters stand in the entry with trays of espresso martinis before a hall of products arranged in pop-up stalls,

With the popularity of "quiet luxury" and the mainstream return of minimalism, designers have gradually courted color neutrality over the past few seasons. The light brown shade e