“Fortunately, the era of 'banner blindness' is behind us ... “The successful launches of Netflix, Disney, and Amazon’s ad-supported tier shows that audiences are once again comfortable ...
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Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, according to new data from e-commerce analytics firm SmartScout.
By Anthony Di Muccio - 1 day 18 hours ago By Kurt Nagl - 1 day 19 hours ago 1 day 20 hours ago By Tim Nudd - 1 day 20 hours ago By Brandon Doerrer - 1 day 21 hours ago By Ad Age Staff - 4 months 3 ...
Amazon reported its third-quarter 2024 earnings, revealing ad sales rose 19% year over year amid the company’s push to insert ads into Prime Video. Analysts had expected $14.25 billion in ad ...