An ad company’s foray into TV operating systems (OSes) illustrates a significant shift for TV hardware toward products that are increasingly focused on ad sales and tracking. With more people ...
Google TV has introduced a new ad format that throws a gigantic QR code on top of the subject matter. Ads on Google TV have changed a lot over the past few years, with the platform originally ...
You’ve reached your account maximum for followed topics. Google TV is testing a new ad format that places QR codes next to ads in the 'For You' tab. This follows a series of controversial ...
Some TV firms are losing money on hardware in order to profit from ads The trend is particularly prominent in North America We can't see the future because it's stuck behind an unskippable ad If ...
Partner with our Brand Partnerships team to craft impactful ad campaigns. We deliver 500+ campaigns annually across TV, OTT, radio, digital, social, and OOH. Bell Marketing Platform brings together ...
Anyway, here are some of our favourite corporate psy-ops – or “Christmas ads”, as I believe you call them in the suburbs. Amazon has a strange habit of focusing its Christmas ads on regular ...