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2 小时
Is the Jaguar pile-on kneejerk or fair comment?
The new Jaguar identity has been panned before the brand’s full vision is unveiled, while it’s also been pulled into a ...
11 小时
FCB NY chief growth officer Kat Grib on how AI is accelerating their chase for new business
Kat Grib is redefining her approach to new business development by strategically blending the capabilities of AI with a ...
15 小时
The Royal Mint is turning e-waste into gold jewelery: this new campaign tells the story
EveryFriday is looking to help The Royal Mint reposition through its Forever Metal campaign, a circular economy story set in ...
Opinion
14 小时
Opinion
The 7 codes that make B2B brands meaningful
What does building a meaningful B2B brand take in today's market? A new report from Havas offers a handy guide. Here, Gordon ...
15 小时
Beats by Dre ad reveals Erling Haaland’s unique training methods
The Norwegian striker is known for his dry sense of humor, and this ad engages with that side of his personality.
16 小时
How are agencies making their creative and strategic awards work in their favor?
The Drum Awards Festival is over for another year. Over the last two weeks, The Drum has handed out Gold, Silver and Bronze ...
20 小时
Does the scientific community need a rebrand?
Science and technology are more important than ever, but they face a crisis of confidence in public opinion. The Drum Network ...
15 小时
Ad of the Day: Rudolf the Reindeer hits rock bottom in documentary-style spot
The Norwegian Postal Service’s satirical comedy short film is from ad agency Pol. It is the sixth year the company has ...
5 小时
Captain Morgan joins the merch game with NFLer Victor Cruz & KidSuper for Super Bowl LIX
The collab between the Super Bowl champion and creative label KidSuper marks a fresh chapter for Captain Morgan, known more for cocktails than crewnecks – until now.
2 天
Dancers spin & dreams flow in Deleón Tequila’s bold new campaign
Titled ‘Bold Spirits, Rise,’ the creative blends hypnotic choreography, visuals and cinematography to capture the essence of ...
Opinion
1 天
Opinion
Jaguar rebrand a complete comms car crash
A brave new world or scorched Earth? What else could we be talking about other than Jaguar’s contentious rebrand? Gordon ...
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