Writing excellence is eight practical tips away! Use proven writing tools like the inverted pyramid and the ladder of ...

Color modes are the settings designers use to show colors consistently across devices and materials. Commonly used modes are LAB, RGB, CMYK, index, grayscale and bitmap, which differ in quality and ...

This guide will teach you how to use the magic of complementary colors when you design. It’s important that we actively use the art of selecting colors when we aim to craft a visually appealing user ...

Design handoff is the process of handing over a finished design for implementation. It involves transferring a designer’s intent, knowledge and specifications for a design, and can include visual ...

Design thinking is a methodology which provides a solution-based approach to solving problems. It’s extremely useful when used to tackle complex problems that are ill-defined or unknown—because it ...

Ecosystem maps are tools that designers create to understand the relationships and dependencies between the various actors and parts that contribute to creating customer experiences. An ecosystem is ...

Personas are fictional characters, which you create based upon your research in order to represent the different user types that might use your service, product, site, or brand in a similar way.

UX (user experience) research is the systematic study of target users and their requirements, to add realistic contexts and insights to design processes. UX researchers adopt various methods to ...

User interface (UI) design is the process designers use to build interfaces in software or computerized devices, focusing on looks or style. Designers aim to create interfaces which users find easy to ...

Usability testing is the practice of testing how easy a design is to use with a group of representative users. It usually involves observing users as they attempt to complete tasks and can be done for ...

Humanity-centered design is a practice where designers focus on people’s needs not as individuals but as societies with complex, deep-rooted problems. Designers can co-create proper solutions when ...

Inclusive design is an approach to create accessible products and experiences that are usable and understandable by as many people as possible. It goes beyond accessibility to consider users’ diverse ...