Mars Wrigley is spending millions of dollars in a bid to restore chewing gum to its former glory with consumers, starting with an international ad campaign that jettisons typical category promises ...
Wrigley’s Extra gum, known variously as Orbit ... there is now a strong system in play that can still be flexed creatively to meet any markets’ needs.” For a long time, chewing gum has had a fairly ...
The UK Parliament has considered imposing taxes on chewing gum companies if they do not do more to combat gum litter. Anna's project has been given financial support from Wrigley, one of the ...
Back in 1932, chewing gum magnate William Wrigley Jr. designed the Wrigley Mansion as a winter getaway home and a 50th anniversary gift to his wife. Set atop a hill overlooking 360-degree views of ...