Lyle’s Golden Syrup has replaced its logo of a dead lion being swarmed by bees with an apparently happier animal and a single bee in its first rebrand since 1883. The product’s green tin and ...

According to the company's website, Lyle had strong religious views, which is why the logo depicts the story of Samson from the Old Testament, in which Samson killed an attacking lion, and later ...

The image of a dead lion being swarmed by bees is to be dropped from some of Lyle's Golden Syrup packaging. A rebranded image of a lion's head with a single bee will feature on products, including ...