"Sustainability now drives marketing strategy. Restaurants showcase their green initiatives — from local sourcing to ...
Patagonia’s marketing strategy urging sustainability, and the promotion of used Patagonia goods, is working and the company’s overall sales have increased.
If done right, it can become a marketing campaign in its own right. Above all, businesses need to be clear and consistent in all their marketing communications about what they are doing to be ...
As we embark on 2025, the marketing landscape across the MENAT region continues to evolve rapidly. With new trends emerging ...
Following the success of our 2019 Precious Elements campaign – which was covered by the BBC and by news outlets around the world – we are publishing the results of a new, global survey into people's ...
Marketing, Britannia, the campaign is not a one-time effort. Instead, it’s a part of the ongoing work the brand has been doing with its packaging, sourcing practices and other sustainability ...
Schneider Electric has launched an integrated marketing campaign for its Miluz Zeta Range of Switches and Sockets. “This ...
In 2025, sustainability marketing will explode ... For example, brands like Patagonia excel in creating campaigns focused on their commitment to the environment, strengthening their connection ...
external communications and sustainability together under one leadership role.” When contacted by Campaign's sister publication PRWeek, Unilever declined to comment. Marmot has worked at the business ...
The campaign, created by EiPi Media, seamlessly conveys Mamaearth’s sustainability commitment while highlighting Zepto’s unmatched ... Together, we are adding ‘Goodness’ to the beginning of 2025,” ...
“At charity: water, we’re on a mission to bring clean water to every person on the planet, so we’re laser-focused on building sustainable water programs and ethical marketing campaigns that ...