Exactly what is the effect of the opinions of others on our own? In other words, how strong is the urge toward social conformity? The question is approached by means of some unusual experiments ...

The study was funded by the U.S. Office of Naval Research, but that’s never mentioned in this docuseries for some reason.

“His work set the topic of social psychology as the study of social influence,” says social psychologist Marilynn Brewer. Solomon Asch, also born to a Polish-Jewish family, arrived in the ...