Let's explore how the image of Santa Claus in a red suit has been shaped by various influences throughout history ... part of his identity. Coca-Cola’s influence on Santa’s style In 1931 ...

What Coca-Cola did was standardize and globalize ... it's worth remembering that behind the magic of Santa Claus lies one of history's most successful examples of marketing-driven cultural ...

Not even his clothing. Santa Claus is represented as a fatherly, cheerful figure of an older man who dresses in red and white. He lives at the North Pole and with the help of his reindeer he goes ...

Discover the surprising history behind his iconic ... Historian Gerry Bowler, author of Santa Claus: A Biography, clarifies, "Many believe that Coca-Cola was responsible for establishing Santa's ...

Throw the 'Coca Cola and Santa Claus wearing red’ story in the bin. Instead, it can be traced back to science and how your eyes distinguish the colours around you. Best of luck Santa Claus with ...

Santa Claus’ suit may be one of his immutable features today, but he didn’t always wear red — and his closet used to be much more expansive. The legendary gift-giver’s style is just one indicator of ...

Santa Claus, the iconic figure who brings holiday ... further shaping the modern image of Santa. While Coca-Cola’s 1930s advertisements helped popularise Santa’s red suit, it’s a myth ...

A Claus, was celebrated at Protestant-Hall.” The fact that the first citation appeared in New York is not unusual, given New York’s history until 1664 as ... t become his standard uniform until a Coca ...