If not for the mayo dump, we would never have reached a point where a Pop-Tart yearns for its own public consumption. The Pop-Tarts Bowl kicks off today at 3:30 p.m. ET, and will bring plenty of ...

Last year, the inaugural Pop-Tarts Bowl (formerly the Cheez-It Bowl, the Camping World Bowl, and so on) made waves -- but not for its on-field action. It was the postgame ceremonies that drew ...

As the company's press release notes, these messages “span from unconventional themes to major milestones ... to end brat summer in style, the Pop-Tarts Party Pastry will bring those feel ...

Following up the 2023 Pop-Tarts Bowl, which featured the first edible mascot in college football history, the 2024 edition is pulling out all the stops with creative breakfast pastry-themed ...

The bowl game, which was most recently known as the Cheez-It Bowl, shifted to its pastry-themed name for the 2023 campaign. In the first iteration of the Pop-Tarts Bowl, Kansas State took down NC ...

You've made it to the end of freshers week - CONGRATS, now it's time to meet even more people with a classic traffic light party ... every purchase at the bar! Pop Tarts is a student only event ...

The Pop-Tarts Bowl brings fun and games to otherwise serious business The short answer is … yes. The bowl game, which was most recently known as the Cheez-It Bowl, shifted to its pastry-themed ...