Regardless of the approach, celebrity product placement strategies have a common aim ... Speaking to Ad Age magazine, Energy Brands' VP of marketing, Rohan Oza, said, "We've seen that when 50 Cent ...

Search Engine Land » PPC » Google’s Performance Max placement ... with delivering digital marketing campaigns (mostly but not exclusively Paid Search) by building strategies, maximising ...

Each of these is an example of a company that has found a USP "peg" on which to hang its marketing strategy. A business can peg its USP on product characteristics, price structure, placement ...

And that in turn improves the profitability for investors by 50% to 100%, compared to current random placement strategies.