What were the objectives for the creative work? Our commercial objective was to increase Pepsi Max's share of market. Our marketing objective was to increase penetration of Pepsi Max. Our ...
Pepsi is chugging along the holiday-inspired-release train with its latest flavor drop. The soda company announced their roll-out of Pepsi Zero Sugar Gingerbread Mini Cans, which will be available ...
However, Pepsi is bringing a first-of-its-kind flavor to our refrigerators this December. Pepsi is quietly releasing a warm, spicy soda perfect for the holidays. It is not cranberry, as many would ...
The holidays just got a whole lot sweeter—and fizzier—thanks to Pepsi's latest creation. The soda giant has teamed up with none other than basketball legend and pop culture icon Shaquille O ...
Pepsi is ready to spread its holiday cheer one glass at a time. On December 4, the soda company officially launched its limited-edition Pepsi Zero Sugar Gingerbread Mini Cans, which it says ...
Sippin’ Diet Pepsi may be what Addison Rae likes to do, but for the holidays, I’m enjoying something a little more festive. Pepsi released a gingerbread-flavored Pepsi Zero, and I got my hands ...