Mastercard’s new digital payment system In an attempt to tackle this and bring the brand up to date, Mastercard has introduced a new logo designed by Pentagram. The simplified mark retains the red and ...

Created for the final game in the Total War: Warhammer trilogy, Pentagram’s bespoke typeface and logo feature chiselled serif letterforms, reminiscent of bevelled axe blades Jody Hudson-Powell and ...

“Working with Pentagram has been an incredible adventure leading to what we hope our fans will agree is an incredible result. “A brand is more than a logo, and MotoGP is more than a spor ...

Now Paula Scher and Pentagram have finally yanked their brand identity into the 21st century. Thanks to Gap's face-plant of a logo revamp, 2010 will go down in the historical ledger as the worst ...

Our unique visual identity was developed in collaboration with renowned Pentagram designer Paula Scher ... and consistency in all university visual communication and builds equity in The New School ...