Pantone has announced its new Colour of the Year, and there’s more to the purple shade than meets the eye. Looking around, you’d be forgiven for thinking that millennial pink is still the ...

While blooming British gardens have long lent a much-needed splash of colour to our grey climes, that could all be about to ...

Pantone hopes its 2025 selection for color of ... is a natural progression from the past few years’ choices. Viva Magenta in 2023 was all about carving a “bold new path,” she says.

The Pantone Institute, widely considered the authority ... For a natural earthy feel, pair it with deep blues, mauve or off-whites. Royal purple, shades of emerald or even a deep mustard will ...

Pink is clearly still making everyone wink, a fact confirmed by the news that Pantone’s Viva Magenta shade has been selected as its colour of the year for 2023. But what does that mean ...

Past picks like Viva Magenta (2023), Classic Blue (2020), and Living Coral (2019) have left their mark on runways, product designs, and interiors worldwide. This year, however, Pantone has taken ...