Amul announces BIG changes in milk prices, new prices are…
In Delhi, the rate of Amul Gold milk has been reduced to Rs 67 from Rs 68 per litre while price of Amul Taaza will now be Rs ...
Business Insider India8 年
Inspired by India’s Freedom Struggle: Amul - The Brand, The Revolution, and The Campaign
Kurien would never leave Anand and make it the milk capital of India. In 1955 Amul (then short for Anand Milk Union Ltd) was born. Verghese Kurien was in almost every way the architect of Amul.
BBC2 年
From Maruti to Amul: Five brands that shaped India after independence
The Amul girl is the brand's popular advertising mascot Amul's milk products are ubiquitous in India, making the brand a leader in the dairy category and one of India's top 10 fast-moving consumer ...
Business Today1 年
Amul's big pivot: How the dairy major is looking to make a big play in the foods space
What’s cool is that it is an initiative run by Amul, one of India’s most well-known brands. The Amul advertisement is at the Nasdaq MarketSite. It will run for four weeks and is expected to ...
Warc1 年
Amul: How Amul celebrated 75 years of milk and progress through 'un-media-like' off-beat ...
With COVID still looming large, consumers were wary. Safety and Hygiene was paramount. The choice was quality packaged goods over loose. Seeding in Trust and Assurance was paramount Amul was to attain ...