Duolingo announces 'death' of owl mascot Duo

RIP Duo, the Duolingo owl. Why would the company kill its own mascot?
Duo was fatally hit by a Tesla Cybertruck, the language-learning company announced this week. The snarky owl has been the face of Duolingo for over a decade. Why his sudden demise, and what's next?
Duolingo announces the 'death' of its mascot, Duo the Owl
Language learning app Duolingo revealed this week that the bright green owl that was the face of the company has "died," in a viral social media stunt. Duo, who was known for his menacing reminders to get people to keep up with their lessons on the app,
Duolingo announces death of Duo the Owl, its make-believe mascot: 'He had many enemies'
Duo the Owl was known for his silly antics, reminding Duolingo users to complete their daily lessons. He debuted with the app in 2011.
Duolingo owl's death goes viral online
The death of Duolingo's owl mascot has been going viral on TikTok after the company posted a video of his death. NBC News' Sam Brock has more on the viral marketing push
Duolingo Is Selling a Coffin for Dead Mascot Duo the Owl
This is one of the weirder promotions done by an app in recent months. The company even made a video showing Duo being killed by a Cybertruck.
The Duolingo Owl Is Dead — And One Star Is Particularly Sad
Duo the Duolingo owl’s life may be over, but his memory lives on. The popular language app announced the death of its mascot on Tuesday, prompting both grief and relief from aspiring language learners across the world.
Duolingo's owl mascot is now dead. But it's what comes next that interests me
Duo is apparently now dead. "It is with heavy hearts that we inform you that Duo, formally known as The Duolingo Owl, is dead," said a post on Instagram. "Authorities are currently investigating his cause of death and we are cooperating fully.
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