Since 2021, mocktails and other non-alcoholic beverage sales have increased by almost 50-percent according to studies. Here's why they're so popular.

BrewDog has made a mock "beer for girls", saying "enough is enough with stereotypes". Pink IPA - a spoof of their beer Punk IPA - has a pink label and will be sold to women for a lower price than men.

The mock launch - to which real journalists were invited - took place in a virtual brewery in Decentraland - a virtual world owned by its users. And the beer was described as being brewed with ...