We spoke to Mira Parmar, a freelance international makeup artist, hair stylist and content creator based in London who ...

Lottie Starrs, an American beauty content creator, posted her 'unrecognisable' makeup look on TikTok and people were shocked at her transformation and how different she looked ...

For example, suppose you're a content creator who recently picked up their makeup favorites at Ulta or Sephora. In that case, you can show the products and tag the brands on Instagram carousels ...

Online star Lottie Starrs experimented with the 'unrecognisable' makeup trend and shared the results on TikTok, and people couldn't believe how different she looked ...

As a young, dark-skinned Senegalese girl growing up in Harlem, I was captivated by content creators on YouTube and how they would do their hair and makeup — but none of them looked like me.

Not many brides can say that their groom handled their makeup on their wedding day, but content creator Lenie Aycardo has the ...

Kendra Matthies rose to popularity on the app with more than 1.1 million followers by posting videos about makeup and beauty ...