Live commerce surges as shoppers fork out cash online in real time
noting that it was particular suited to get in on the type of social live stream commerce that TikTok monopolizes. In fact, ...
Statista6mon
Live streaming - statistics & facts
From its niche start within gaming communities, the growing availability of live streaming content on social media and e-commerce made this format more popular than in previous years. Users have ...
Retail Dive1mon
Qurate’s new strategy banks on streaming, social media platforms
“Live social shopping is a natural evolution ... while expanding its position in video streaming commerce. In addition to its strategic pivot, Qurate Retail Group has recently made leadership ...
Statista16d
Live streaming in China - statistics & facts
In 2016, the Chinese tech major Alibaba introduced live streaming e-commerce which soon became the sector’s powerhouse. Currently, the live streaming industry constitutes of three main segments ...