When you track the right metrics, you're able to fine-tune your approach, prioritize the right leads and invest in strategies ...

Speaking to AccountingWEB, she explained that her prime key performance indicator (KPI) – client retention within acquired ...

If your business is like most, you probably use email for internal and external communications in sales, marketing, and even ...

Mobile ecommerce is a huge and growing industry, responsible for over $3 trillion in global revenue. The apps that underpin this industry are used by billions of people, and lots of careful ...

To measure the true impact of these efforts, setting relevant key performance indicators can help identify and highlight which strategies and tactics are most effective for a brand or client.