New Delhi: Ogilvy India on Tuesday unveiled a campaign conceptualised for the Indriya Diamond Collection from the house of Aditya Birla Jewellery. The new diamond campaign embodies a timeless ...

New Delhi: The Aditya Birla Group on Friday unveiled its jewellery brand Indriya, foraying into a crowded market which already has two large corporate group-driven ventures—Tanishq and Reliance ...

The Aditya Birla Group on July 26 ventured into the rapidly expanding Rs 6.7 lakh crore Indian jewellery market with the launch of its in-house brand Indriya. The brand aims to secure a position ...